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Nike SB Purple Box

Nike SB’s site refers to this time as the “Striped” era thanks to the rainbox colored quickstrike boxes from this time.  To me though, this is the Purple Box era.  We got some modern legend-style releases from this time such as the Chunky Dunkys, Travis Scotts and Grateful Deads.  I remember the releases for those three pairs being crazy!

The resurgence of Nike SB in terms of hype began around the end of the Teal Box era, and continued to ramp up during this time.

Nike SB had pretty much standardized the ankle padding and shape by this time, and many of the GRs (general releases) began to have that signature stiffly padded feel.

While this time period represented the modern pinnacle of SB hype, the popularity of the SB Dunk is still going strong partially from the momentum gained during this time.

Nike SB came in the purple boxes from 1/2020 – 3/2023

See Purple Box SB reviews below from most recently updated to oldest:

Nike SB Dunk Low Hayley Wilson Review

Updated June 7, 2025 - The Nike SB Dunk Low Hayley Wilson brings major personality with a tattoo-inspired design straight from the Australian pro skater herself. This collab is packed with details pulled from Hayley’s own ink, and you can see Hayley’s name right under the Nike SB logo on the tongue tag to make it official! ...

Nike SB Dunk Low Pro B (Pale Ivory) Review

Updated June 4, 2025 - The Nike SB Dunk Low Pro B in Pale Ivory continues Nike’s throwback to the pre-SB era, tapping into the roots of the Dunk with a clean, wearable colorway and a build that nods to the early 2000s. ...

Nike SB Dunk Low Nicole Hause Review

Updated March 31, 2025 - The Nike SB Dunk Low Nicole Hause is a clean and well-executed collab with Nike SB Team skater Nicole Hause. While this is a special collaboration, it sticks to the Purple Box era instead of the Sail Box often used for limited releases. ...

Nike SB Dunk Low Chameleon Review

Updated March 4, 2025 - The Nike SB Dunk Low Chameleon is a wild and creative take on the classic SB silhouette. This special collaboration with pro skater Alexis Sablone arrives in the white box, marking it as a standout release—even though it technically falls within the Purple Box era. ...

Nike SB Dunk High Antihero Review

Updated March 1, 2025 - The Nike SB Dunk High Antihero is a unique twist on the classic Dunk silhouette, blending skate heritage with a touch of style. This special collaboration with skate brand Antihero comes in the white box, marking it as a limited release—though it technically still falls within the Purple Box era. ...